What is a primary goal of using performance metrics in sports facility management?

Using performance metrics in sports facility management primarily serves to guide strategic planning and management decisions. By effectively measuring various aspects of facility operations—such as usage rates, customer satisfaction, revenue generation, and maintenance efficiency—management can identify strengths, weaknesses, and areas for improvement. This data-driven approach enables facility managers to make informed decisions regarding resource allocation, scheduling, marketing strategies, and capital investments, ultimately enhancing the overall performance and sustainability of the facility.

The other options, while they may have some relevance, do not fully capture the overarching purpose of performance metrics within facility management. Comparing facilities across different regions can be informative but is not the main goal of developing performance metrics. Restricting access to the facility and monitoring employee attendance are operational activities that may benefit from data but do not leverage the comprehensive strategic insights that performance metrics can provide.